Children’s Book Promotion Ideas
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Publishers understand the psychological impact of a good book cover. They spend a ton of money and research to pick the most engaging cover. We can use that to our advantage when we promote collection items.
Collaborate with blogs and podcasts in your genre. Offer guest posts or interviews to share insights into your writing process and connect with new audiences. Link back to these appearances on your website and social media.
If you are looking for WHAT to post online for visibility, then check out the 70+ ai-customized for your next book idea/launch templates filled with literally 1000s of social posts, email copy and more. Pagewheel uses ai to assist YOU and free you up to do what you love to do…write.
Book Launch Promotion Ideas
You can easily edit an existing digital product on Pagewheel. Pagewheel’s simple user interface means editing a product is quick and efficient. Accessing Your Product Library Your digital products are listed in the product library. You can access your digital product library via the sidebar. Just click the page-with-heart icon, or the ‘Products’ text. You…
Speaking of retailers, after publishing your book, you’ll want to set up your various store links for readers. If you’ve only made your writing available on Amazon, this will be easy — one link, which you can make as clean as possible by removing everything from the URL except “/dp/ “, like so:
Facebook Ads is one platform that can get you a lot of interest for very little money. All you need to do is target the right audience and be creative with your ads, and for the price of a latte a day, you can reach a relatively broad audience. You can use creative analytics to track which characters and locations resonate most with your audience, allowing you to improve your ad strategy for better results. One way to really entice Facebook users to click on your ad is to advertise a character or a cool location from your book. You have probably seen those ads for Facebook games, where there is a fierce warrior fighting demons – the reason that appeals to many people is that they become interested in the character first, leading them to wanting to learn more or to virtually become that character. For example, if your story places your characters in an old castle, find photos of old castles and use that as the ad image. Then use an ad headline like this: “Castle built in 1456 now inhabited by Sarah and her new beau Patrick.” In the description, tell a little about the castle and include a call-to-action (CTA) like “Read what happens at Patrick’s Castle.” Do the same with your lead character or a few of your characters, and you’ll get people following their natural inquisitive nature wanting to read your book!
You can easily edit an existing digital product on Pagewheel. Pagewheel’s simple user interface means editing a product is quick and efficient. Accessing Your Product Library Your digital products are listed in the product library. You can access your digital product library via the sidebar. Just click the page-with-heart icon, or the ‘Products’ text. You…
Speaking of retailers, after publishing your book, you’ll want to set up your various store links for readers. If you’ve only made your writing available on Amazon, this will be easy — one link, which you can make as clean as possible by removing everything from the URL except “/dp/ “, like so:
Facebook Ads is one platform that can get you a lot of interest for very little money. All you need to do is target the right audience and be creative with your ads, and for the price of a latte a day, you can reach a relatively broad audience. You can use creative analytics to track which characters and locations resonate most with your audience, allowing you to improve your ad strategy for better results. One way to really entice Facebook users to click on your ad is to advertise a character or a cool location from your book. You have probably seen those ads for Facebook games, where there is a fierce warrior fighting demons – the reason that appeals to many people is that they become interested in the character first, leading them to wanting to learn more or to virtually become that character. For example, if your story places your characters in an old castle, find photos of old castles and use that as the ad image. Then use an ad headline like this: “Castle built in 1456 now inhabited by Sarah and her new beau Patrick.” In the description, tell a little about the castle and include a call-to-action (CTA) like “Read what happens at Patrick’s Castle.” Do the same with your lead character or a few of your characters, and you’ll get people following their natural inquisitive nature wanting to read your book!
Book Fair Promotion Ideas
So, have you recently finished self-publishing a book and thinking of ways to market your book? While we’re not negating the importance of social media sites, book reviews, giveaways, book launch events, author interviews, and the entire book promotion shenanigans, we merely hope to introduce you to another platform that is created for avid book readers.
Is this list long? Yep. Are you supposed to do all 41 things this week? Absolutely not. Pick a few ideas that excite you and start there. Consistency beats overwhelm every time. If you feel a little overwhelmed, check out Pagewheel’s tools, community and even weekly trainings/Q&As.
Once you’ve built a solid online presence, consider running ads on platforms like Facebook, Instagram, and Amazon. These ads can help you reach readers who love books similar to yours. Start with a small budget and tweak your campaigns as you gather data.
Book Promotion Ideas for Authors
11. Run targeted Facebook and Instagram ads. You should be sending ads to your target readers, not just throwing money around and hoping something sticks. Create some social media ads that are targeted directly to your different reader personas.
An example: If you’re writing a recipe book, the ideal moment is during the holidays when people are trying new recipes and cooking at home a lot. Launch your business book during the graduation season when graduates are looking for ways to earn money.
49. Collaborate with book-related subscription boxes. Book subscription boxes are all the rage, from Illumicrate to Once Upon A Book Club. Browse through some subscription companies and reach out to the ones you think might use your book.
15. Share behind-the-scenes glimpses of your writing process. Readers love to see what goes into the making of their favorite books. You can gain interest by disclosing information about the writing process.
3. Optimize your website for search engines. SEO-optimized content can help you gain organic traffic to your website and have your books appear on Google searches. You should optimize your blog content and your web pages.